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Today @EU_Commission is proposing new rules to tackle 'greenwashing':
📊Companies will have to provide reliable, comparable & verifiable information
🔍#GreenClaims will be checked by an independent verifier
🧪Claims will need to be regularly reviewed & proven scientifically
🐦🔗: https://n.respublicae.eu/MamerEric/status/1638500359655026688
🔗Press release on green claims: https://ec.europa.eu/commission/presscorner/detail/en/IP_23_1692
🔗Factsheet: https://ec.europa.eu/commission/presscorner/detail/en/fs_23_1694
🔗Q&As: https://ec.europa.eu/commission/presscorner/detail/en/qanda_23_1693
🐦🔗: https://n.respublicae.eu/MamerEric/status/1638500366596685824
The new rules will benefit:
✔️Consumers by providing more clarity and the ability to make informed environmental choices
✔️Businesses that make a genuine effort to improve the sustainability of their products will be recognized fairly and can expect a boost to their sales
🐦🔗: https://n.respublicae.eu/MamerEric/status/1638500364113567745