Slogans are a marketing tool par excellence. They give business names and brands that instant oomph and make their message stick.
Trade mark protection can make a slogan an IP asset. ‘Just do it’ 😉
👉 Learn more:
https://euipo.europa.eu/ohimportal/en/trade-mark-definition
🐦🔗: https://nitter.eu/IdeasPowered/status/1545731994327212032