Wear responsibly ♻️👖

From textile waste to high-quality cotton-like fibres, this is New Cotton.

The #EUfunded project worked on an innovative solution introducing circularity & #sustainability into the #fashion industry.

See their fibres’ journey: https://europa.eu/!q3FwyD

🐦🔗: https://nitter.eu/CORDIS_EU/status/1592862087273123840